MX is seeking a Digital Marketing Specialist who is genuinely exceptional at what they do, not a generalist who understands digital, but someone who is deep in the digital space and has the experience and results to prove it. You'll own MX's digital presence: the website, our search performance across SEO, AEO, and GEO, email marketing, and our social channels. This is the most outward expression of our brand and the engine of our marketing program.

A website overhaul is already underway. The brand is being relaunched. And buyers are rapidly shifting how they find agencies, so the right candidate will know how to ensure MX shows up where they look.

You'll report to the Director of Marketing and collaborate closely with MX's internal agency teams, including media, data & analytics, content, and creative, as well as our external PR firm. This is not a role for someone who waits to be directed. It's for a digital native who sees what needs improvement, owns the fix, and delivers results.

What You’Ll Do

Website Performance & Optimization Own the ongoing testing, optimization, and continuous improvement of the website: UX, conversion, site speed, content structure, and overall performance. Use data to identify opportunities and run structured experiments to act on them. Own MX's search visibility across traditional SEO, AI answer engines (ChatGPT, Perplexity, Google AI Overviews), and generative search.

Drive ongoing iteration of strategy, performance monitoring, and optimization. Support the development of content creation across the organization, needed to increase discoverability and to feed into our social and email marketing programs. Social Media Develop and execute a social media strategy that positions MX credibly and compellingly in the B2B marketing community and accurately represents MX among its competitive set.

Create high-quality native content yourself and inspire colleagues across the agency to contribute as well. Email Marketing & Nurture Own MX's email engine in HubSpot. From always-on nurture sequences to campaign sends.

Your goal: make every email touchpoint from first contact through sales handoff feel intentional, not automated. Evaluate scoring models and lead quality to understand the effectiveness of these efforts and how we can evolve our efforts to create a consistent experience for website visitors. Digital Campaign Collaboration Partner with MX's Activation (media) team to execute and optimize paid digital campaigns across social, programmatic display, paid search, and CTV, bringing performance insights into planning and optimization conversations.

Intangibles Be a visible, energetic, and collaborative presence in the Burr Ridge office that makes MX employees excited to participate in marketing activities. Don’t shy away from the performance of campaigns - run to them to understand how the work is impacting the pipeline and what you can do to support our growth.

What We’Re Looking For

4-6+ years of digital marketing experience with deep, demonstrated expertise in website optimization and SEO/AEO/GEO, not just exposure to them Genuine social media mastery: you understand native content, platform-specific best practices, and what makes B2B brands compelling (not boring) on social A proactive, self-directed mindset: you don't wait to be told what to fix. You find it, own it, and improve it.