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Global Head of Onefluence: WPP

The Global Head of Onefluence will own the strategic development, operational excellence and commercial growth of WPP’s advocacy and influencer partnership with (client) across all markets and all product areas. This is not a coordination role; it is a leadership role at a moment of significant change and opportunity.

Reporting to: (client) Global Client Leader & WPP Influencer Leader

The Role in Detail

Global Excellence

Own and evolve WPP x (client) global Onefluence approach.
Set the framework, standards and ways of working for all regions and markets
Operational excellence across all markets.
Monitor all aspects of our delivery and ensure issues are isolated and addressed
Surface, codify and scale best practice globally
Turn market best practice into shared intelligence that raises performance everywhere
Provide strategic direction and active support to market leads
Guide implementation and be the escalation point for challenges

Senior Client Leadership

Have trusted relationships with (client)’s key global, regional and local stakeholders
Earn trust through expertise and delivery, not seniority alone
Shape and evolve the Onefluence framework in partnership with (client)
Positioning WPP as the most credible and expert voice in the room
Act as the primary global escalation point on complex or high-stakes client challenges
Bring solutions, not just a sympathetic ear

Pitch Leadership & Commercial Growth

Lead our response on all significant Onefluence pitches and RFPs globally
Bring consistency, narrative clarity and commercial rigour to every submission
Set and own the commercial growth targets for Onefluence globally
Identify and convert expansion opportunities within market and with new services
Represent WPP at the highest level in every Onefluence conversation
Have the authority and expertise to be taken seriously by (client) at every level

What We Are Looking For

Deep, proven expertise in influencer and advocacy, including creator economics, platform mechanics, compliance frameworks and multi-market operations. This person must be genuinely expert, not generally experienced
Proven ability to build, lead and improve complex global programmes with operational precision.
Senior client leadership experience with the gravitas to operate at CMO level and to build trust through substance, delivery and chemistry
A track record of turning complex briefs into clear, winning strategic proposals and comfortable operating across strategy, operations and commercial
Broad international experience across multiple regions, markets and cultures with a natural understanding of how global standards and local realities need to coexist
Exceptional communicator, able to write and present with clarity and conviction at the most senior level. Able to align large, distributed internal teams with authority

Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

What we'll give you:

Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

#LI-Hybrid

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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