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UMT - Internal — Brooklyn, New York
Who We Are
We are an award-winning independent creative solutions company that aspires to be the most culturally influential company in the world. We help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.
” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence. We’re unapologetically ambitious! We are looking for a Senior Data Strategist to join Translation!
Please note that this role demands four days in the office and one day remote.
What You'Ll Do
Establish deep knowledge of client businesses to make relevant, measurable, and impactful strategic recommendations Lead the ideation, development and execution of measurement strategies and frameworks across a portfolio of client accounts Build and maintain dashboards to meet multiple client team needs Lead development and ensure accuracy of on-going performance marketing reports Knowledge, Skills and Abilities Ability to understand database creation and maintenance of data systems, ensuring completeness and accuracy of inputs and performing quality checks throughout.
Minimum Qualifications
4+ years of experience in digital media analytics, insights, or marketing science Proven ability to analyze datasets and develop actionable insights Experience evaluating creative and campaign performance against audience data Experience identifying KPIs and measuring marketing effectiveness Strong written and verbal communication skills Curiosity and passion for understanding consumer behavior and culture Experience working with media performance and analytics platforms
Preferred Qualifications
Experience developing and programming surveys or questionnaires Experience presenting findings to clients or senior stakeholders Creative thinking in data collection, manipulation, and application Track record of cross-functional collaboration (strategy, media/sales, creative) Experience conducting ethnographies or qualitative consumer research Demonstrated cultural fluency and experience generating insights that authentically reflect African American consumer behaviors, values, and cultural influence UnitedMasters Inc. represents the creative solutions company, Translation , and the leading software and services platform for independent creators, UnitedMasters . UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth.
Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future. Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc.
is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.
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