DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.

At DEPT®, we create social-first content that helps brands stay culturally relevant while remaining true to their identity. For a new premium client team, we are looking for a Social Creative with a strong eye for ideas, storytelling and cultural relevance, and a refined sense of visual taste.

This role sits at the intersection of strategy, creativity and culture. While platform knowledge and trend awareness are important, we’re looking for someone who knows how to turn cultural insights into strong social ideas for premium brands. Someone who understands that not every trend is worth following, and that great social content is built on strong thinking, not just execution.

You’ll be joining a multidisciplinary team of strategists, creatives, producers, and account managers helping shape the social presence of one of the world’s most respected premium brands.

JOB PURPOSE

First and foremost, you are a conceptual social creative. You think in ideas, formats and narratives. You understand what makes content perform on social, but more importantly, what makes it meaningful for a brand and its audience.

You have a strong sense of aesthetics and understand what distinguishes premium brands from mass-market brands. You know how to develop ideas that feel culturally relevant, visually refined and strategically grounded.

You are curious about culture, platforms and human behaviour, but you don’t chase trends blindly. Instead, you translate cultural moments, platform behaviour and audience insights into strong creative directions that elevate the brand.

You may have worked across luxury, premium lifestyle, design, interiors, hospitality, fashion, automotive or consumer electronics brands. You understand how to balance brand guidelines with social-native thinking, and you know that the best ideas are simple, sharp and intentional.

While you may not be focused on execution like editing or production, you understand what great social content looks like and can confidently guide creative output to ensure it meets a high visual standard.

As a Social Creative, you are responsible for developing social-first ideas, concepts and content directions that combine platform relevance with premium brand storytelling.

Your main focus is ideation, concept development and storytelling across formats. From product-driven content ideas and creator collaborations to campaign thinking, reactive content and always-on social formats, you help define how the brand shows up across social channels.

You’ll work closely with strategists, producers, editors and account teams to ensure ideas are not only culturally relevant, but also executable and on-brand.

This role requires a strong understanding of:

Social storytelling and content formats
Premium brand positioning and aesthetics
Platform behaviour and audience engagement
Cultural trends and insight-driven creativity
Concept development for social-first campaigns

WHAT YOU'LL DO

Develop strong, social-first creative ideas and content concepts for premium brands
Translate brand strategy into compelling social storytelling
Conceptualise formats, campaigns and reactive content across platforms
Create storyboards, scripts and creative directions for content production
Collaborate with editors, producers and strategists to bring ideas to life
Ensure all creative output reflects the premium positioning and visual standards of the brand
Stay informed on cultural and platform developments and translate them into creative opportunities
Contribute to campaign thinking, content systems and always-on social ideas
Present ideas clearly and confidently to internal teams and clients

WHAT YOU BRING

Native English fluency (written and spoken)
Strong experience in social-first creative roles (agency or in-house)
Experience in concepting, storytelling and copywriting for social
Strong understanding of cultural trends and how to translate them into ideas
Experience working with premium, luxury or design-led brands is a strong plus
Strong presentation and communication skills
Ability to think both creatively and strategically
Comfortable working in a fast-paced agency environment
High attention to detail and strong visual taste
A genuine interest in design, culture, innovation and premium consumer brands

Nice to have:

Experience in luxury, premium lifestyle, interiors, hospitality, automotive, fashion or consumer electronics
Experience working with creators and influencers
Basic understanding of production, shooting or editing workflows
Experience developing campaign frameworks or content systems
Up to date on the latest AI innovations in your field

WE OFFER

A flexible, hybrid working policy (2-3 days from the office, depending on location) and the opportunity to work from abroad for 13 weeks a year.
24 vacation days per year and the possibility to buy an unlimited number of extra vacation days.
DEPT®/YOU Learning Menu and DEPT®/YOU Special Programs. Develop your skills with courses and programs tailored to your needs.
Stay happy and healthy with a contribution to your health through the OpenUp platform, gym and wellness discounts, and healthy lunches at the office.
Get a discount on your lease bike and ride in style. You can also enjoy hassle free-commutes with an NS Business Card.
A reputation for doing good. DEPT® has been a Certified B Corp® since 2021, has been named a Great Place To Work since 2022 in the Netherlands and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them. And we celebrate all of our successes together!
You can discover even more employee benefits here.

WHY DEPT®?

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.

At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

DIVERSITY, EQUITY & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.