Content Planner - Proyecto

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement Optimization.

In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world’s leading brands.

We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. com . En VML Perú nos encontramos en la búsqueda de los mejores talentos para la siguiente posición: Content/ Planner Descripción: Responsable de definir la dirección y el mensaje de las campañas para cumplir los objetivos planteado en medios digitales.

Responsabilidades - Desarrollar la estrategia de contenido de las campañas. - Desarrollo de la investigación y analisis de mercado, competencia y publico objetivo. - Planificar y coordinar la creación de contenido de acuerdo a la estrategia de la campaña.

- Definir los KPIs y métricas para la medición del rendimiento de la campaña. - Colaborarar en la creación de contenido. - Investigar las últimas tendencias y/o tecnologías.

Requisitos - Formación profesional: A Comunicaciones, Marketing o afines. - Experiencia de 3 años como Content viendo campañas de performance idealmente. - Experiencia en generación, edición y manejo de contenidos - Experiencia en cuentas de alto volumen de inversión en digital.

- Experiencia en cuentas de e-commerce, sector educación, Retail (deseable) - Experiencia con herramientas de medición, Google Ads, Meta Business Manager, TikTok Ads, Linkedin Ads, Programmatic, Google o Adobe Analytics, Adserving (Sizmek o DCM), Google Tag Manager, Looker Studio. - Disponibilidad para trabajar por proyecto de 1 mes y medio. We believe the best work happens when we're together, fostering creativity, collaboration, and connection.

That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.

We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. VML is a WPP agency (NYSE: WPP). com , and follow along on Instagram , LinkedIn , and X .

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